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Why We Exist

The Media CTO exists to empower long term, digital capabilities for businesses like yours, helping you to get the best commercial outcomes from digital. 
 
Our founder, Adam Malik, has been part of the media and events world for 22 years. During that time, he saw countless businesses sitting on explosive digital potential, but lacking the experience, skills, insight and technical leadership to turn it into tangible commercial gains. 
 
He developed the CVI + CVO Framework ™  as the solution: a simple, structured way to  unleash that captive potential and help SMEs to activate and maintain their digital edge long into the future.

Our Mission

Digitising events is critical to the long-term future of media and events. Its exciting, innovative, and constantly changing, but a digital storm is brewing.

You can sail into or around it, but you can't ignore it.

Our Digital Intelligence Generator helps you to quantify your full digital potential, and activate it by using data, technology and automation to your advantage. It’s tailor-made to your business to increase commercial results from all of your digital investments. 
 
Our Digital Academy gives access to the tools and training you need to take those learnings and evolve them further, building a solid digital foundation for your business to thrive long into the future (with or without our help).
 
Grounded in the CVI & CVO Framework ™, The DIG and the Academy offer a way to reset your relationship with data, discover the exclusive digital opportunities available to you and access the tools you need to realise your goals.

How We Do It

Why onboard
The Media CTO

We know how powerful your digital potential can be. We know the impact the right technology can have on your revenue. We know how automation can create time to spend on developing new products, instead of running projects. 
 
We know how to turbocharge your commercial value with digital.

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